
I'm Hannah Avila, your:
• Creative Ops Manager
• Creative & Strategic Project Manager
• Creative Director | Graphic Designer
• Visual Anthropologist
• Tech Enthusiast
Hello!

EN.

I graduated in Graphic Design, with an extension in Visual Anthropology and currently taking a MBA in Marketing, Branding and Growth . In addition, I have already taken courses in Filmmaking, Screenwriting and Digital Project Management.
I’m a hybrid force between creative strategy and operational efficiency, turning good ideas into scalable campaigns for brands ready to stand out. With a background in graphic design, video production, and project management, I move seamlessly between planning decks on Monday.com, Figma files, and Frame.io, always with a critical eye for story, structure, and speed.
My approach combines:
-
Creative Direction with production know-how
-
Workflow Design that simplifies the chaos
-
Content Strategy grounded in insights, not guesses
-
Design Thinking from pitch to post
-
Cultural fluency across LATAM and North America markets
From YouTube channels to brand activations, I design systems and stories that resonate - because great ideas are nothing without execution ^^
- Career Highlights -
-
Fashion & Editorial: Assistant to stylist Fábio Yukio and e-commerce at Tigresse.
-
Video & Film: Assisted Arturo Querzoli for Marie Claire YouTube, including a Ferrero Rocher Awarded work commissioned by Zooppa in Italy, first prize from more than 100 inscriptions.
-
Digital Design: Key visuals, banners for YouTube channels Série Maníacos and Derivado Cast.
-
Content Production PM: Project management for renowned brands such as PepsiCo, Heineken, ONU, Eisenbahn, Banco BV, and many more at Children Films.
-
Agency Ops & Data Projects: Project Manager at Integer / Outpromo and Global Shopper, handling projects or teams for Mars, Diageo, Reckitt, Adidas, C&A, Mondelez, J&J, Sanofi, Cruz Verde, and others, implementing agile workflows and managing data-heavy campaigns.
-
Current Role: Creative Ops Manager at Genero (former Creative Strategist) - a hybrid combination of operations and creative strategy across Meta, TikTok, and Google projects.
Genero
I manage operations for high-volume campaigns across LATAM and US markets. My work encompasses creator-led productions, CGI, FOOH, and platform-specific creative strategies.
Main partners:
• TikTok: Native storytelling, UGC workflows, TTCX management
• Meta: Creator sourcing, paid partnerships, scalable execution
• Google: Delivered 85+ Full-funnel hackathons, focused on demystifying the Google Ads ecosystem and training teams on how to use AI tools to unlock scale, insights, and creative efficiency.
Children Films
Clients: PepsiCo, Grupo Heineken, Neutrox, Guabi Natural, Banco Votorantim, Onu ODS, Jornal Joca
Genco Filmes
Clients: Derivado Cast e Série Maníacos


































